You are currently viewing Google’s ‘Nano Banana’ Image Tool Goes Viral with 200M Edits and 10M New Gemini Users

Google’s ‘Nano Banana’ Image Tool Goes Viral with 200M Edits and 10M New Gemini Users

Prime Highlight

  • Google’s Nano Banana (Gemini 2.5 Flash Image) has gone viral, processing over 200 million edited images in less than a week.
  • The quirky branding, including a banana emoji in Gemini’s prompt bar, has helped attract 10 million new users.

Key Facts

  • Nano Banana tops LMArena’s Image Edit leaderboard with a 171-point lead over rivals.
  • Gemini app surged in popularity, ranking #2 in Apple’s App Store Productivity and #13 on Google Play’s free apps chart.

Background

Google’s latest image editing model, widely known as “Nano Banana,” has become a viral success inside the Gemini app. Launched just last week under its official name Gemini 2.5 Flash Image, the tool has already processed more than 200 million edited images, the company confirmed today.

Josh Woodward of Google announced that the feature has attracted more than 10 million new users of Gemini within just less than a week. This drastic increase demonstrates the fact that the unusual name, the Nano Banana, has attracted the attention of users. Google has gone as far as to brand, directly incorporating a banana emoji into the Gemini prompt bar, renaming it Nano Banana in the AI Studio and creating an official social account, which they named NanoBanana.

The model’s popularity stems from its ability to keep strong likeness and character consistency across edits. It also promotes style transfers, multi-photo posting and step-by-step prompt-based editing. On LMArena’s Image Edit leaderboard, Nano Banana holds the top spot with a commanding 171-point lead over other tools.

The excitement has boosted Gemini’s visibility in app stores. The app now ranks second in Apple’s App Store Productivity category and 13th on Google Play’s overall free apps chart.

Meanwhile, Google Photos is also expanding its AI tools. It has started rolling out Veo 3, an upgraded photo-to-video model that produces higher-quality clips. While available to all users, paying subscribers can create more videos. Veo 3 replaces Veo 2, launched in July.

As new AI deployments emerge and Nano Banana’s viral growth continues, Google is turning Gemini into a leading creative tools platform.